One of our most-wanted colours is finally on sale. Same premium quality, better price. Once it's gone, it's gone.
Your arms are tired. Your back is done. This fixes both.
The ROUU BABY II Hip Carrier distributes your child's weight across your torso, so you can hold your little one close, hands-free, without paying for it later.
Designed for babies 6 months+ (or sitting unassisted) up to 45 lbs, this ergonomic hip sling keeps you moving through the beautiful chaos of everyday life — making dinner, running errands, chasing toddlers — without the ache.
NEW: Extendable Back Strap
You asked. We listened.
The ROUU BABY II now includes an extendable back strap for an even more custom, comfortable fit — designed for plus-size parents, broader builds, or anyone who wants maximum adjustability. Because comfort should never come in one size.
Why 1,000s of Parents Swear By It
Ergonomic M-Position Support Keeps your baby's knees above their hips — promoting healthy hip development and reducing the risk of hip dysplasia. Better for baby, easier on you.
Fully Adjustable Fit — Size Large and Up Quick front adjustments plus the new extendable back strap mean it fits your body, not the other way around. Switch between caregivers in seconds.
On in Under 10 Seconds — Solo No wraps. No confusing buckles. Pop your baby in or out by yourself, faster than you can find your keys.
Compact + Travel-Ready Folds flat to fit in your diaper bag, purse, or kitchen drawer. The carrier you'll actually bring with you.
Built-In Storage A discreet interior pocket keeps your keys, cards, or phone right where you need them.
Anti-Slip Seat Snug, safe, and secure — every single step.
Breathable + Machine Washable Made from soft, buttery cotton. Built for real life. Toss it in the wash and go.
The ROUU BABY II isn't just a carrier — it's the support system you didn't know you needed.
Free your arms. Save your back. Keep your baby close.
